Welcome!

I'm Cassandra, a Senior Product Designer with a passion for crafting intuitive, user-centered solutions that drive business success and enhance customer experiences.

Selected Projects

A selection of case studies that highlight my design process, each recounts the tailored approach I took to meet the needs of the individual project.

SaaS, Web, Supply Chain, Logistics, B2B

Interactive Mapping Tools for Yard Planning

This project involved designing an interactive mapping tool to help users visually manage and track the movement of vehicles and cargo within a yard. By transforming complex real-time data into a dynamic, easy-to-navigate map, I streamlined workflows and enhanced decision-making for users. The tool enables users to quickly assess yard activity, prioritize tasks, and correct discrepancies, all through an intuitive and user-friendly interface.

View the Yard Management project →
SaaS, Web, Mobile, Logistics, B2B

Load Planning Application

Revolutionizing supply chain efficiency, I led the design of a cutting-edge load planning visualization tool for the LoadBuilder initiative. By collaborating with cross-functional teams and leveraging user insights, I delivered a solution that simplifies complex logistics challenges and enhances usability. Explore the case study to see how innovative design transforms business outcomes.

View the Load Builder project →
Screenshot of the Loadbuilder Software interface showcasing a visualization of a trailer load plan. The design features a detailed and intuitive layout, allowing users to adjust load configurations interactively to optimize space utilization.
Web, Mobile, Data Visualization, UX/UI Design

U.S. Public Health Data Website

I worked with a board of subject matter experts to conduct research as well as create a content strategy, digital branding, and data visualizations — displayed in an intuitive user interface.

View the State of Health project →
Image displaying how the State of Health website appears on desktop and mobile devices.Image displaying how the State of Health website appears on desktop and mobile devices.
UX Research

Behavioral Health Data Dashboard

I worked with internal and external stakeholders to conduct the user research necessary to develop a data dashboard, allowing users to see and act on behavioral health needs within their area and across the state.

View the Behavioral Health Index project →
Screenshots of Zoom interviews with users.Screenshots of Zoom interviews with users.